Katarina Bojkić

Visual Identity Design

Logo ovelaying the brand guide book
Logo ovelaying the brand guide book
Logo ovelaying the brand guide book

Project Details

Client

Katarina Bojkić

Industry

Beauty

Category

Visual Identity

Credits

Saša Dragičević - Direction and design

Project Summary

Kaća is a makeup artist who is developing her personal brand. She needed a visual identity to show her style to her audience; her main idea was to differentiate herself from other makeup artists who use excessive makeup and have something of a maximalist style.

The solution was to make a minimalist visual identity while signaling elegance and femininity. Also, we wanted to make it look luxurious since her sessions were in a higher price range.

The result is this visual identity that is mix of traditional and contemporary elegance while showing simplity, luxury and care for detail.

Logo variation presentation
Logo variation presentation
Logo variation presentation
Color Palette Presentation
Color Palette Presentation
Color Palette Presentation
Two business cards hovering over a satin sheet
Two business cards hovering over a satin sheet
Two business cards hovering over a satin sheet
Typography presentation.
Typography presentation.
Typography presentation.
One open brand guide book on the surface and one closed over it.
One open brand guide book on the surface and one closed over it.
One open brand guide book on the surface and one closed over it.
As a small business starter, I needed a logo, and someone talented to do it. I was familiar with Sasha’s work, and he helped me immensely! He made sure I fill the questionnaire, so he could know what I was looking for, and before presenting the final product, he offered variations that merged my wishes and his own creativity. I am more than happy and content with the results, and have been using the logo ever since! He works quickly, meets the promised deadline, and the effort he puts in really shows
As a small business starter, I needed a logo, and someone talented to do it. I was familiar with Sasha’s work, and he helped me immensely! He made sure I fill the questionnaire, so he could know what I was looking for, and before presenting the final product, he offered variations that merged my wishes and his own creativity. I am more than happy and content with the results, and have been using the logo ever since! He works quickly, meets the promised deadline, and the effort he puts in really shows

Katarina Bojkić

Katarina Bojkić

Professional Makeup Artist

Professional Makeup Artist

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